Castillo - Friday June 14, 09:30 - 10:45
The most trend-setting TV formats.
Over the past 3 years, the format market boomed, thanks to 4 star formats : "Who wants to be a millionaire" in the quiz show genre, "Survivor" in the adventure reality game show genre, "Big Brother" in the reality soap genre, "Popstars" in the talent search genre. They have been adapted almost everywhere in the world and successful almost everywhere. Those formats gave birth to a second generation of formats in those genres, in particular the naughty quiz shows "Greed" and "The Weakest Link".
We are going to present you the most popular formats that flourished in this second generation - most of the titles we'll present have been and still are successes in the countries where they are broadcast; a few ones were less successful but they reveal an interesting trend in format creativity.
What does this mean for local broadcasters, can they profit from these trends?
Olivier LEVET (FR) -- The WIT